About Jen & Media

Since 1992, best-selling author and passionate women’s advocate Jennifer Louden has been a leading voice on self-care, creative transformation, and helping women own their desires.

With hundreds of thousands of books sold in nine languages, Jennifer has appeared or been quoted in hundreds of media platforms, including The Oprah Winfrey Show. She is a former columnist for Whole Living, a Martha Stewart magazine, a radio show host on Sirrus, and her work has been featured in People, USA Today, CNN, Self, and Brené Brown’s books Daring Greatly and Dare to Lead.

After a long career in personal growth and women’s empowerment, Jen has returned to her story-telling roots shaped at USC film school and her early screenwriting career. She’s writing a contemporary fantasy novel about a magic school for mid-life women. The women learn to use desire and regret to control newly hatched magic. Their goal? To turn back the climate crisis and then, rule the world. Because how many times have you said, “If only women were in charge!”

Of course, it’s not going to be that easy…

Praise for Jen’s writing

“Why Bother? A truly brilliant book. Jennifer Louden is warm, down to earth, and thoroughly practical as she explores the profound question of what matters most to each of us. It’s quite stunning how she weaves together personal stories, deep reflections, inspiration, and immediately useful actions. A gem.”

RICK HANSON, PH.D.,

NYT bestselling author of Resilient: How to Grow an Unshakable Core of Calm, Strength, and Happiness

“Jennifer Louden shows you how to live with more courage and greater intention and how to embrace the truth that you are enough right now.”

Brené Brown,

#1 New York Times Bestseller author

“Writing about who we are and what we might become is perilous. It’s all too easy to slip into cloying sentimentality, banal fable or predictable and glib truism. Jen, who is as wise and generous in person as she is in her writing, brings to her work in all forms a clarity and a humanity – lightness and complexity – that I admire and envy.”

Michael Bungay Stanier,

Best-Selling Author of The Coaching Habit, over a million copies sold

Here’s what I’ve done:

I’ve written nine personal growth books with almost a million copies sold.

I’ve created and licensed products – mugs, greeting cards, calendars, datebooks, teapots, posters, and magnets.

I’ve written a weekly newsletter for 21 years (not dog years, actual human years) which means I also started building an email list in 1999.

I’ve written a monthly national magazine column for Body & Soul and Whole Living.

I hosted a national radio show on Martha Stewart Living SIRUIS-FM channel.

I’ve created online courses with millions in revenues (sorry to be vague but I’ve done so many courses for so many years, I’ve lost count).

I’ve created two long running membership communities with over 3,400 total members and more than a million dollars in revenue.

I’ve delivered keynotes around the U.S., Canada and Germany and I’ve hosted hundreds of sold-out retreats, in person and virtual.

I host a podcast Create out Loud where I interview famous and not-so-famous creatives about their creative process and how to make a living.

I’ve coached creatives and writers for more than twenty years. I trained with Newfield Network in 2001 in ontological coaching. I have done numerous classes and programs in writing and book coaching, development editing, and story structure. I also hold a B.A. from USC School of Cinematic Arts.

I’ve been hired by brands like Johnson & Son, Proctor & Gamble, Real Networks, and many others to talk about comfort and self-care on media tours, presentations, and interviews.

I’ve been interviewed or quoted in major magazines and national TV including O Magazine, People, Real Simple, Oprah, two of Brene Brown’s books, CNN, MSNBC, Yoga Journal, and hundreds of podcasts. You can see a list of most recent podcast interviews below.

Podcasts

Jen’s Books

A Year of Daily Joy

The Comfort Queen's Guide to Life

Comfort Secrets for Busy Women

The Couple's Comfort Book

The Pregnant Woman's Comfort Book

The Woman's Comfort Book

The Woman's Retreat Book

The Life Organizer

Bios

Jennifer Louden is a personal growth pioneer who helped launch the concept of self-care with her first bestseller, The Woman’s Comfort Book, published in 1992. Since then, she’s written eight additional books on well-being and creative living, including The Woman’s Retreat Book and The Life Organizer, with hundreds of thousands of her books sold in nine languages.

Jennifer has spoken around the U.S., Canada, and Europe, and has written a national magazine column for a Martha Stewart magazine. She’s been profiled or quoted in dozens of major magazines; two of Brené Brown’s books, Daring Greatly and Dare to Lead; and appeared on hundreds of TV, radio shows and podcasts—even on Oprah.

Her last book is Why Bother? Discover the Desire for What’s Next has more than 500 5-star reviews on Amazon.

Jennifer has been leading workshops and retreats since 1992 and creating online learning experiences since 1999. She has coached hundreds of writers including Lauren Fleshman on her NYT’s bestselling memoir, Good for Girl and Shannon Watts for her book proposal for Fired Up (2025 release).
She hosted the popular podcast Create out Loud and before that had her radio show on Sirrus.

She’s currently writing a cozy contemporary fantasy novel with a climate twist.

JENNIFER LOUDEN wanted to be Harriet the Spy when she was eight, an enlightened master when she was twelve, and a brilliant comedy writer when she was twenty-two. She penned her bestseller, The Woman’s Comfort Book, after her first why bother time. She’s the author of seven additional books including The Woman’s Retreat Book and The Life Organizer. She has inspired millions of women through her books, her retreats and workshops, and her blog, but probably not her fashion sense and certainly not her cooking.